Design Philosophy: Don Norman — It's Not the User's Fault
Don Norman invented the term 'User Experience,' named the Norman Door, and proved that when a user fails, the design is broken -- not the person.
Design & CultureThoughts on design, development, AI infrastructure, and building products.
Don Norman invented the term 'User Experience,' named the Norman Door, and proved that when a user fails, the design is broken -- not the person.
Design & CultureKéré built his first school for his village while still a student. His buildings are climate systems, community projects, and architecture, all at once.
Design & CultureWang Shu builds with bricks salvaged from demolished Chinese villages. His Amateur Architecture Studio is a protest against speed, waste, and forgetting.
Design & CultureHiroshi Fujiwara introduced hip-hop to Japan, co-created Harajuku streetwear, and built Fragment Design on one principle: the selection is the creation.
Design & CultureDaniel Arsham casts everyday objects in volcanic ash and crystal, then presents them as artifacts from the future. His method: future archaeology.
Design & CultureJan Tschichold wrote the manifesto for modernist typography, then spent his career arguing against it. Both positions were principled and correct.
Design & CulturePaul Rand built American corporate identity with wit, play, and the conviction that one solution is enough. His logos for IBM, ABC, and NeXT still work.
Design & CultureKenya Hara designs for MUJI by removing everything that tells you what to think. His emptiness is not minimalism -- it is an invitation to participate.
Design & CultureCharles and Ray Eames turned a WWII leg splint into a furniture empire. Their method: constraints are gifts, details are the design, play is serious.
Design & CultureJony Ive didn't just design how Apple products looked -- he designed how they were made. The unibody process, the diamond-cut chamfer, the inside of the case.
Design & CultureDieter Rams designed 500+ products at Braun by asking one question: what can I remove? His ten principles changed how we think about objects.
Design & CultureSusan Kare designed the Macintosh icons with a $2.50 sketchbook and a 32x32 pixel grid. Her method -- meaningful, memorable, clear -- still works.
Design & CultureTechnical writing at Introl
Comprehensive hardware recommendations and cost analysis for running large language models locally.
GPU selection guide comparing NVIDIA's latest datacenter accelerators for different AI workloads.
Deep technical dive into Google's Tensor Processing Unit evolution from TPUv1 to TPUv5.
Resource sharing strategies for GPU clusters in containerized environments.
Guide to building and managing distributed AI computing with Ray framework.
Analysis of open source LLM economics and DeepSeek's competitive positioning.
Future datacenter power requirements and NVIDIA's next-generation GPU roadmap.
Small modular reactor solutions for powering next-generation AI infrastructure.
Technical analysis of DeepSeek's Multi-Head Compression architecture innovations.